New Sang Chong Market
Inside New Sang Chong Market
New Sang Chong Market is a bustling Asian supermarket located in San Leandro, serving a diverse mix of the local Oakland, San Lorenzo, and San Leandro communities. If you’re on the hunt for a wide range of Asian groceries—from Chinese staples to rare Taiwanese finds—this market offers a deep selection that spans fresh produce, meats, seafood, and specialty packaged goods from across Asia. The store’s layout, however, reflects its busy and somewhat packed nature, with aisles that can feel a bit chaotic, especially on weekends when foot traffic peaks.
The market’s size means you can usually find interesting items that larger chain supermarkets or even other Asian markets don’t carry, making it appealing for shoppers looking for authentic ingredients or harder-to-find snacks. The produce section, particularly the outdoor fresh fruit and vegetable area, offers good value and quality, which makes it a popular stop for locals stocking up on fresh weekly essentials.
While the market also includes prepared foods like Chinese BBQ and a small bakery, customers have noted mixed experiences here, particularly with the ready-to-eat options which can sometimes lack seasoning or feel rushed—something to keep in mind if you’re stopping by for a meal rather than groceries.
Parking can be a challenge during busy weekday and weekend times, reflecting the market’s popularity but also requiring a bit of patience. The store tends to attract a wide range of visitors—from families and regular shoppers to elderly customers using wheelchairs who appreciate the generally accessible space despite some cramped corners.
For those who value convenience and breadth in their Asian grocery shopping, and who don’t mind navigating a lively, sometimes cluttered environment, New Sang Chong Market delivers a practical and familiar experience that mirrors the vibrant, multicultural fabric of the East Bay neighborhood.
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